Everyone marches for something.
What’s your reason?

The Edmonton Pride Parade
is more than a celebration — it’s a statement.

We’re highlighting the community by asking one question:

What are you marching for?

Whether you’re marching:

For joy and queer love

For trans rights

For Missing and Murdered Indigenous Women and Girls

To uplift QTBIPOC  voices

For safety, visibility, and liberation

For your younger self — or your chosen family

…your reason matters.


We’ll be featuring quotes, and videos  on our socials  and on CraveTV.
Submissions can be public or anonymous.

🎉 Win the Ultimate Pride Festival VIP Experience!

Submit your “What I’m Marching For” quote and you could be featured in our CraveTV ad campaign!

We’ll be highlighting voices from across the community in a fast-paced, emotional spot airing throughout August — and a few standout submissions will be specially featured at the start of the ad.

If your quote is selected for this featured spotlight, you’ll win:

🎟️ A pair of VIP tickets to all Edmonton Pride Festival events

👕 Exclusive merch package

🎤 A behind-the-scenes experience at the main stage

It’s our way of saying thank you for marching, sharing, and showing up.